If you are currently telling yourself “my SEO strategy does not meet the semantic search at all” do not panic.
You can make simple small changes in your SEO techniques if you want to keep or get new first positions.
Focus on themes and not words
As we stated at the beginning of this article, it is only enough to target a keyword and use it excessively in your content.
Make sure you create content with some added value. Do not just scratch the surface of a subject, immerse yourself in it and try to develop it as much as possible.
Do you want to write about financial investments? No problem! It’s by varying your lexical field and using terms from the same family; you’ll tell even more clearly to Google what your new blog post is about.
In the case of financial investments, for example, it may be necessary to find terms such as financial institutions, banks, savings and return.
Optimize for voice search
The main thing to do content optimization that will fit the voice search is to write as you speak.
Since a user uses his voice to dictate his request to the voice assistant, he will be more likely to use a familiar way of speaking and asking his question.
Also, after targeting the search for which you want to position yourself, you will have to answer it as clearly as possible at the top of your page.
For example, a kitchen blog should place the list of ingredients for its butter chicken recipe at the very beginning of the page before describing the preparation steps.